User and Entity Behavior Analytics Market Size, Share | Trends Prediction 2024
User and entity behavior analytics is a process to identify insider threats, financial fraud and targeted attacks. This solution is used to analyze patterns of human behavior and then apply statistical analysis and algorithms to detect variances. When end users has been cooperated, malware can lay inactive and go undetected. Moderately than trying to find where the outsider entered, user and entity behavior analytics enables for quicker detection by using algorithms to detect insider threats. User and entity behavior analytics solution is used in big data platforms such as apache Hadoop to analyze petabytes, detect insider threats and advanced persistent threats. The grouped data is analyzed to define varied human behavior patterns, which are then used to detect unusual behavior and threat. This is done with the help of advanced machine learning techniques and statistical analysis.
The factors favorable to the growth of the market is need to prevent insider threats posed by users. Consequently, the demand for user and entity behavior analytics is expected to increase at a quick rate over the forecast period till 2024 due to growing volumes of data breaches and massive investment in threat prevention technologies.
With the growing demand for advanced solution for security enterprises are investing heavily in attack detection analytical solution to uncover security risks that criminals may exploit, pushing the demand for user and entity behavior analytics solution. This solution helps enterprises covering insider threats, security management, data exfiltration, and identity, and access management. The factors restraining the growth of the user and entity behavior analytics market include shortage of trained security professionals and lack of awareness regarding advanced insider threats.
The industry is segmented on the basis of type, deployment type and Industry. The market is classified based on type as solution segment such as insider threats, compromised credentials, data loss prevention, and others. Further the services type segment is divided into the implementation and ongoing optimization. On the basis of deployment type market is segmented as on-premises and cloud. Furthermore, by industry the segment is classified as financial services & insurance, retail & ecommerce, energy & utilities, IT & telecom, healthcare, defense & government, and others.
Some of the leading players in the user and entity behavior analytics market are Veriato Inc., Sqrrl Data, Inc., Securonix, Inc., Dtex Systems, Exabeam, Inc, Rapid7,, Splunk Inc., Varonis systems, Niara, Inc., baydynamics, Darktrace Limited, E8 Security, LightCyber and Fortscale security ltd.